According to a new report by IMARC Group, The global automotive infotainment market exhibited strong growth during 2015-2020. Looking forward, IMARC Group expects the market to grow at a CAGR of around 8% during 2021-2026.
Automotive infotainment refers to a device that is installed in a vehicle to provide entertainment, information, connectivity and communication services to the driver and the passengers. It includes handset integration, head-up displays, audio/video (A/V) interfaces, keypads and touchscreens. It assists in managing audio content, utilizing navigation, delivering rear-seat entertainment, listening to text messages, making phone calls and accessing mobile-based applications. Nowadays, smartphone-based infotainment systems are gaining immense traction across the globe as they provide convenience and enhance the overall driving experience.
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Market Trends
On account of rapid urbanization and inflating disposable incomes, there is a rise in the demand for luxurious and smart vehicles. This represents one of the key factors fueling the global automotive infotainment market growth. Moreover, the introduction of innovative features, such as Bluetooth, Wi-Fi connectivity, interactive voice recognition services, advanced graphic user interface and live media streaming, is further influencing the demand for automotive infotainment positively. Other than this, the adoption of media oriented systems transport (MOST) technology has simplified system upgrades and prolonged the lifecycle of embedded infotainment systems, which is anticipated to induce growth in the coming years.
Browse full report with detailed TOC and list of figures and tables: https://www.imarcgroup.com/automotive-infotainment-market
Insights on Market Segmentation:
Breakup by Product Type:
- Navigation Unit
- Display Audio
- Audio
- Others
Breakup by Vehicle Type:
- Passenger Cars
- Commercial Vehicles
Breakup by Operating System:
- QNX
- LINUX
- Microsoft
- Others
Breakup by Installation Type:
- In-Dash Infotainment
- Rear Seat Infotainment
Breakup by Sales Channel:
- OEM
- Aftermarket
Breakup by Technology:
- Integrated
- Embedded
- Tethered
Breakup by Connectivity:
- Bluetooth
- Wi-Fi
- 3G
- 4G
- 5G
Breakup by Region:
- North America
- Asia Pacific
- Europe
- Latin America
- Middle East and Africa
About Us
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
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