Seo for estate agents
How do you search engine optimization for estate agents?
If you have found this post then you probably know what SEO means. In short, the process of having your estate agent website appear Digital Marketing Agencies in Sheffield higher in Google rankings when potential vendor or owner doing a local search. Below we describe some simple tips on how to rank higher if you are looking to improve organic search engine optimization strategy Google you.
- Optimize your page title
Make sure your page titles associated with a Google search. If the potential client was looking for estate agents in London then the page you want to be named like this. brainstorming potential keywords such as 'owner tips' 'best letting agents in Birmingham' or 'sell my property in Manchester'. If you do not have pages that can use these titles then get them!
Extra Tip: Use the free keyword research tool like Uber Suggest to find related keywords.
- Increase the speed of your website
If your website is slow then two things will happen.
Google will drop down the rankings of your website in favor of faster websites offering similar services
Your potential customers will 'bounce' off the page and find a different site if it does not appear quickly. People can not wait!
Increase your speed to serve the compressed images. Your property listings tend to rely heavily on the image so that they do not want to be too large in file size. You can also see delete unused plugins or code. If this is foreign to you, talk to your webmaster - or in Vertex Marketing!
Read Also:-What is Crawl Budget and How It Is Important for SEO?
- Increase your page content
Google likes content. If your page has only a few hundred words then Google might not think your content is useful enough. Increase your word count on the main page and see how you rate increase.
Why not add more information about the property services you offer, or to talk about property prices in different areas of your city or town?
- Encouraging users to click
The goal is to keep your visitors on the site for as long as possible. Include links to other areas of your site to encourage readers to continue to learn about your business. Better yet - send them to your contact page to entice them into getting in touch with you.
- Get links
Link to your website with SEO is very important for estate agents. This tells Google that your site is being recommended by others and helps to push you climb the search rankings. Here are some ways you can get the link:
Produce relevant informative blog posts that will encourage others to recommend your article
Get links from contractors working with you
Go to the directory of local businesses and get your business listed (choose the relevant directory properties if possible)
Make sure your profile is up to date on portals such as Rightmove and Zoopla listing
Post a link to your website article on social media
Writing guest posts on the property market for local news sites
- Make sure your website is a mobile friendly
Google now has two search engine algorithms, one for desktop and one for mobile phones. Most searches are now done on a smartphone so it is a logical step for them. Make sure the theme or template of your website is a mobile friendly; If users need to scroll from left to right to read your content then this needs to be changed. Again, talk to your webmaster or talk to us to discuss mobile phone friendly web design options.
- Create a sitemap
A sitemap is a guide for the Google robot. Every few days Google will crawl your site to check for new content. If you can guide the bot in the Digital Marketing Company in Sheffield right direction then they are likely to find all your content and make sure it ranks. To do this, you can use a plugin like Yoast, or else talk to your webmaster.
